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	<title>Zack McDonald</title>
	<link>http://www.zackmcdonald.com</link>
	<description>Zack McDonald</description>
	<pubDate>Thu, 16 Feb 2012 08:21:17 +0000</pubDate>
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	<language>en</language>
	
		
	<item>
		<title>On Hold: Robot Maintenance</title>
		<link>http://www.zackmcdonald.com/On-Hold-Robot-Maintenance</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/On-Hold-Robot-Maintenance</comments>
		<pubDate>Thu, 16 Feb 2012 08:21:17 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[kesselskramer]]></category>

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		<description>

Learning Dutch With KesselsKramer 
Chapter 19: Robot Maintenance

When you're put on hold at KesselsKramer, you're given a wonderful opportunity to learn some useful Dutch words and phrases.

Made with Ewoudt Boonstra</description>
		<wfw:commentRss></wfw:commentRss>

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	<item>
		<title>The World Famous Harry Burger</title>
		<link>http://www.zackmcdonald.com/The-World-Famous-Harry-Burger</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/The-World-Famous-Harry-Burger</comments>
		<pubDate>Thu, 16 Feb 2012 08:00:18 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[kesselskramer]]></category>

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		<description>

Koffiehuis De Hoek, better known as Harry's, is a world famous coffeehouse. 
At least in the eyes of the folks at KesselsKramer. 
In honor of Harry, we made this little film to celebrate the most legendary item on the menu: 
The Harry Burger.

Director: Peter Boonstra
Photographer: Auke Vleer
Art Director: Koen van de Wouw
Writer: Zack McDonald</description>
		<wfw:commentRss></wfw:commentRss>

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	<item>
		<title>Protest Flip-alogs</title>
		<link>http://www.zackmcdonald.com/Protest-Flip-alogs</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/Protest-Flip-alogs</comments>
		<pubDate>Thu, 16 Feb 2012 08:00:10 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[kesselskramer]]></category>

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		<description>&#60;img src="http://payload.cargocollective.com/1/1/45988/613661/proflip.gif" border="0" width="200" height="235" width_o="200" height_o="235" src_o="http://payload.cargocollective.com/1/1/45988/613661/proflip_o.gif" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/613661/PFB1.jpg" border="0" width="670" height="398" width_o="670" height_o="398" src_o="http://payload.cargocollective.com/1/1/45988/613661/PFB1_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/613661/PFB2.jpg" border="0" width="670" height="394" width_o="670" height_o="394" src_o="http://payload.cargocollective.com/1/1/45988/613661/PFB2_o.jpg" align="left" /&#62; 
Snowboard catalogs reimagined as flipbooks. 
Each page features the same boarder running in a completely different outfit. 
The faster you flip, the quicker the boarder gets to the slopes.

Photographer: Simon Wald-Lasowski
Art Director: Ewoudt Boonstra
Writer: Zack McDonald</description>
		<wfw:commentRss></wfw:commentRss>

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	<item>
		<title>Shave Them Titties</title>
		<link>http://www.zackmcdonald.com/Shave-Them-Titties</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/Shave-Them-Titties</comments>
		<pubDate>Thu, 16 Feb 2012 08:00:09 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[boonstra/mcdonald]]></category>

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		<description>

The internet has peaked.
It's all down hill from here.
Shave them titties now

Made with Ewoudt Boonstra</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Protest Action</title>
		<link>http://www.zackmcdonald.com/Protest-Action</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/Protest-Action</comments>
		<pubDate>Thu, 16 Feb 2012 08:00:08 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[kesselskramer]]></category>

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&#60;img src="http://payload.cargocollective.com/1/1/45988/613640/PS2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/1/45988/613640/PS2_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/613640/PS3.jpg" border="0" width="670" height="1004" width_o="670" height_o="1004" src_o="http://payload.cargocollective.com/1/1/45988/613640/PS3_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/613640/PS4.jpg" border="0" width="670" height="446" width_o="670" height_o="446" src_o="http://payload.cargocollective.com/1/1/45988/613640/PS4_o.jpg" align="left" /&#62; 
How do you make the typical snowboard action campaign interesting? 
With colored smoke, of course. 
Using neon fog, we created abstract obstacles for boarders to ride over, around and through. 

Creative Direction: Zack McDonald &#38; Ewoudt Boonstra
Photographer: Peter Lundstrom</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>American Zoo</title>
		<link>http://www.zackmcdonald.com/American-Zoo</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/American-Zoo</comments>
		<pubDate>Thu, 16 Feb 2012 08:00:08 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[kesselskramer]]></category>

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		<description>&#60;img src="http://payload23.cargocollective.com/1/1/45988/2765274/A1.jpg" border="0" width="640" height="491" width_o="640" height_o="491" src_o="http://payload23.cargocollective.com/1/1/45988/2765274/A1_o.jpg" align="left" /&#62; 
&#60;img src="http://payload23.cargocollective.com/1/1/45988/2765274/A2.jpg" border="0" width="640" height="491" width_o="640" height_o="491" src_o="http://payload23.cargocollective.com/1/1/45988/2765274/A2_o.jpg" align="left" /&#62; 
&#60;img src="http://payload23.cargocollective.com/1/1/45988/2765274/A3.jpg" border="0" width="640" height="491" width_o="640" height_o="491" src_o="http://payload23.cargocollective.com/1/1/45988/2765274/A3_o.jpg" align="left" /&#62; 
A book that explores the missing link between classical philosophy and otters.

'Man is by nature a political animal.
Aristotle wrote that.
Way back.
Before Roosevelt.
Before Lincoln.
Before Washington.
Before Christ, even.
Ever since Plato’s brightest student put those words on paper, big-brained intellectuals have been writing and philosophizing about what they mean.
Without fail, they all eventually come to the same rational conclusion:
Man is a political animal because he has a natural urge to create complex communities, to make rules and laws and traditions in order to govern and sustain the societies he creates.
Sounds good.
Sounds right.
Right?
But what if all these scholars are over thinking the thing?
What if Aristotle's message was simpler, more literal?
One needn’t look further than the portraits of the forty-four American
Presidents to see that, indeed, man is a political animal.
Fillmore is a mallard.
Grant is a grizzly.
Obama is a llama.
The proof is in the pictures and the pictures are in this book.
This undeniable evidence, collected here for the first time, raises a number of questions:
Are beavers more likely to support stem cell research than otters?
What makes mammals better suited than amphibians to lead in times of financial turmoil?
Will cats and dogs ever agree on tax reform?
It is our sincere hope that this illuminating collection of political animals will
lead to further explorations and reevaluations of local, regional, national and global politics.
And perhaps — fingers crossed — it will inspire the first generation of political zoologists.'

Concept &#38; Design by Jennifer Skupin
Written by Zack McDonald</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Happy Birthday Lürzers</title>
		<link>http://www.zackmcdonald.com/Happy-Birthday-Lurzers</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/Happy-Birthday-Lurzers</comments>
		<pubDate>Thu, 16 Feb 2012 07:59:59 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[kesselskramer]]></category>

		<guid isPermaLink="false">555314</guid>
		<description>

Lürzers Archive is an advertising journal that recently turned 25. 
We helped them celebrate with this short film, which appeared in their anniversary issue. 
Happy birthday, guys.

Made with Andre Maat &#38; Ewoudt Boonstra</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>The Story Of Protest</title>
		<link>http://www.zackmcdonald.com/The-Story-Of-Protest</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/The-Story-Of-Protest</comments>
		<pubDate>Thu, 16 Feb 2012 07:59:58 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[kesselskramer]]></category>

		<guid isPermaLink="false">556529</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/1/45988/556529/PRO1.jpg" border="0" width="670" height="940" width_o="670" height_o="940" src_o="http://payload.cargocollective.com/1/1/45988/556529/PRO1_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/556529/PRO2.jpg" border="0" width="670" height="461" width_o="670" height_o="461" src_o="http://payload.cargocollective.com/1/1/45988/556529/PRO2_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/556529/PRO3.jpg" border="0" width="670" height="461" width_o="670" height_o="461" src_o="http://payload.cargocollective.com/1/1/45988/556529/PRO3_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/556529/PRO4.jpg" border="0" width="670" height="461" width_o="670" height_o="461" src_o="http://payload.cargocollective.com/1/1/45988/556529/PRO4_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/556529/PRO5.jpg" border="0" width="670" height="461" width_o="670" height_o="461" src_o="http://payload.cargocollective.com/1/1/45988/556529/PRO5_o.jpg" align="left" /&#62; 
A brand storybook for Protest that folds out into a world map. 
Employees, partners and sponsored riders can learn about the brand, and then mark the surf and snow spots they've visited.

Illustrator: Anthony Burrill
Art Director: Ewoudt Boonstra
Writer: Zack McDonald</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Frozen Dutch</title>
		<link>http://www.zackmcdonald.com/Frozen-Dutch</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/Frozen-Dutch</comments>
		<pubDate>Thu, 16 Feb 2012 07:59:57 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[boonstra/mcdonald]]></category>

		<guid isPermaLink="false">910791</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/1/45988/910791/FD.jpg" border="0" width="600" height="424" width_o="600" height_o="424" src_o="http://payload.cargocollective.com/1/1/45988/910791/FD_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/45988/910791/FD2.gif" border="0" width="600" height="423" width_o="600" height_o="423" src_o="http://payload.cargocollective.com/1/1/45988/910791/FD2_o.gif" align="left" /&#62; 
Frozen Dutch is exactly that: frozen and dutch. 
Posters, print ads and a new website help spread the delicious, homegrown goodness throughout Holland, and beyond.

Photographer: Simon Wald-Lasowski
Art Director: Ewoudt Boonstra
Writer: Zack McDonald</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Protest NYC</title>
		<link>http://www.zackmcdonald.com/Protest-NYC</link>
		<comments>http://www.zackmcdonald.com/following/zackmcdonald.com/Protest-NYC</comments>
		<pubDate>Thu, 16 Feb 2012 07:59:57 +0000</pubDate>

		<dc:creator>Zack McDonald</dc:creator>
		
		<category><![CDATA[kesselskramer]]></category>

		<guid isPermaLink="false">613560</guid>
		<description>

A short film that travels from the slopes to the city, showing all the behind-the-scenes fun of the Protest Obstacles photo shoot. 

Director: Zack McDonald &#38; Ewoudt Boonstra</description>
		<wfw:commentRss></wfw:commentRss>

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